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HOME

Google Don Smith.
You'll get architects and philosophers. Prison guards
and busboys. Drag racers and
marine biologists.
I'm not good at any of that stuff.
I am Don Smith.
Writer and creative lead.
A guy with a common name, striving to create
uncommonly creative work.

PROJECTS

SKILLS

SKILLS

STRATEGIZING

SOCIAL

BELIEVING IN A
CREATIVE BRIEF

AVOIDING THE

COMFORT ZONE

CRAFTING A

STORY

CHAMPIONING THE AUDIENCE

WRITING AND PRODUCING SCRIPTS

STAYING AWAY FROM
THE SHORT WICK

BUILDING ON

AN IDEA

WHY THIS DON SMITH

Get an agency-trained, deadline-tested copywriter who has studied the craft of
language and design with creative leaders like Gus Gusick, Mike Moser, and
Vince Engel. Mentors who inspired teams to do their best work.

STRENGTHS

EXPERIENCE

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